Part- Time Marketing Project Manager
Spring Insight, a virtual website strategy firm based in Bethesda, Maryland seeks a part-time marketing project manager to assist the team in managing projects, creating marketing materials and growing the organization’s online presence.
This position is a part-time, freelance position, with an estimated weekly time commitment of 10 to 20 hours. For the right, self-motivated candidate, this position could be done virtually anywhere in the United States. While work time is flexible, the position is required to be regularly available for meetings and to conduct work during standard east coast work hours.
Responsibilities
- Create a schedule for all ongoing client marketing work.
- Manage, track, and “nudge” team of four on the schedule and workflow for multiple marketing clients.
- Communicate with clients regarding schedule, deliverables and project related details
- Publish completed marketing materials (such as blog posts and case studies) onto both Spring Insight and client websites.
- Proficiency in creating, implementing, and tracking marketing strategies to include content calendars, keyword metrics, and more
- Develop and implement social media plans (typically LinkedIn, YouTube, Facebook, and Instagram) and schedules for relevant social media platforms.
- Write social media posts for various platforms.
- Appear in videos on YouTube channel discussing marketing strategies and issues.
- Define key performance indicators for social media campaigns
- Monitor campaigns for organization and clients and analyze data
- Make recommendations for improvements based on findings.
- Grow social media presence by identifying strategic opportunities to raise visibility.
- Create email campaigns in platforms such as Constant Contact or Mailchimp.
- Monitor organizational ticketing system and reply to client inquiries in a timely manner.
- Other marketing and administrative tasks as assigned.
Desired capabilities
- Google Analytics Certified
- Any Content Strategies/Digital Marketing certifications
- Strong organizational skills, preferably a CAPM or PMP
- Strong client-facing skills and experience
- Marketing experience
- Experience leading teams of marketing professionals.
- Experience managing and growing social media channels for multiple clients.
- Someone who brings creative ideas to the table and experience promoting brands using social media (extra credit if the brand was B2B)
- Experience with the following tools:
- WordPress and/or other online CRM systems
- Google Docs
- Google Analytics
- Google Search Console
- Airtable (or other project management tool)
- Page builder tools (such as Elementor)
- Canva, InDesign or similar graphic design tool
- Email marketing platforms
- A great (and somewhat snarky) sense of humor
If you are interested, send Erika (erika@springinsight.com) an email telling me why you think you would be great for this position and a resume. Generic cover letters and resumes sent without any accompanying letter will be printed and used to make paper airplanes (and not the really good paper airplanes but the sucky ones that don't fly but just sort of loop and fall.)