Attack of the (Business) Killer Websites

We spend a good portion of our daily lives online and that can be a great thing. Information about everything from the best car to buy to the newest way to consume pumpkin spice is immediately available to us 24/7. The flipside of living in an age that is so engaged online, though, is that…

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SEO and team conflicts in web strategy

At a fundamental level, the various disciplines of online marketers have goals that are perfectly aligned.  They want to maximize revenues through the online channel.  Once you get to the less fundamental and more tactical level?  Well, then things start to fall apart. My favorite example of this has always been the almost unavoidable clash…

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