Email marketing: They really aren’t that into me

You know that feeling you get when you finally get around to cleaning out your closet and in the process, find a fabulous pair of shoes you forgot you had? (Don’t worry. This is not another Sex and the City reference.) That’s how I felt when I recently cleaned out Spring Insight’s email list. Are…

Read More

Don’t be the bad guy – Email spam

All of my blog posts this month have focused on how you can protect YOUR website from becoming the victim of “bad guys” on the web (social media attacks, getting hacked, and blog spam). Now for something completely different—well, not completely—in business it can be just as scary to be inadvertently labeled the bad guy.…

Read More

Blog Spam: The TP-ing of the Internet

Last week, I discussed what to do when you realize your website has been hacked. Less sophisticated, but almost as spooky, is spammers posting links to cheap Rolex sites and Viagra stores in the comment section on your blog. Think of blog spammers like teenagers toilet-papering your house on Halloween. Sure, there are worse things…

Read More