Fall means back to work

It is back to school time! How do I know? I went to Staples today to buy some labels and left after seeing a line 15 people deep buying school supplies. Isn’t there something about the start of school that makes you want to learn something? I have been out of school more years then…

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Are you pricing like a toothless Meth head?

Every once in a while an interview goes long.  For the sake of you, my loyal reader, I cut excess and trim everything down to only the most relevant content.  Usually, you don’t miss much.  Every once in a while though I have to cut something really good. This was one of those times. Talmar…

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Why Talmar Anderson will make you say “Aha!”

I love Talmar Anderson, owner of Reston, Virginia based Personal Business Administrators. I don’t just love her because she is smart and sassy (and truthfully her personality reminds me a bit of my own.) I love her because she created a really smart program.  So often we think of great ideas for moving our business…

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Candace Smyth wants you to divorce different

Ever find the thing you are looking for everywhere right under your nose? That is how I feel about having Candace Smyth as the subject for my June online presence deep dive.  I see Candace often because we network in the same circles (yes, she is another Her Corner person) but I hadn’t thought of…

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Think you can keep up with Frederique Irwin? I can’t.

There has been a common thread in the interviews I have done for my monthly deep dive.  Yes, Aviva, Stacey, Yael, Shay and Angie have all been women but all but two have something else in common… Aviva, Yael and Shay are members of Her Corner.  Her Corner is a “hyper local” women’s networking group…

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The brilliance of Angie Segal – Coach and Marketer

I am never one to go into a situation without an ulterior motive.  I certainly had one (ok two) when I chose Angie Segal for my April web presence deep dive. First, I flat out think Angie is brilliant and I will take any opportunity I can to hang out with her. Second, since I…

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Shay Knows Fast Fitness (to Go)

Notice a theme the last few months as we discussed meal planning, tacos and cake pops?  Sort of a lot of food, right?  I think that is a pretty good insight into my mind to be honest. But as I started to think of a March profile, I decided we needed to counter all of…

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Yael Krigman and the Rise of the Cake Pop

I don’t remember the first time I heard of Georgetown Cupcake. By the time I became aware of the company, it was a part of the baked goods lexicon in the DC area. I chose Yael Krigman for my February profile because that is where her bakery, Baked by Yael, is heading.  With my last…

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How California Tortilla built a burrito loving army online

When I chose Rockville based California Tortilla this month to do my web strategy “deep dive” I have to admit that I had an ulterior motive. I have always had a strong respect for the company and its ability to infuse a voice into their brand and I wanted the opportunity to learn more. I…

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